Marketing in 4 Steps

The first step is to invent a thing worth making, a story worth telling, a contribution worth talking about. The second step is to design and build it in a way that people will actually benefit from and care about. The third one is the one everyone gets all excited about. This is the step […]

What are you working on?

Seth Godin, in his blog asks? “If someone asks you that, are you excited to tell them the answer? I hope so. If not, you’re wasting away. No matter what your job is, no matter where you work, there’s a way to create a project (on your own, on weekends if necessary), where the excitement […]