Social Media and Recruitment
29 Monday Aug 2011
Posted in Social Media and Recruiting
Tag Archives: Social Media
Is Social Media a Waste of Time?
15 Friday Oct 2010
Posted in Social Media is a big waste of time
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This week my favourite post is by Mitch Joel:
Mitch was named Canada’s Most Influential Male in Social Media, one of the top 100 online marketers in the world, and was awarded the highly prestigious Canada’s Top 40 Under 40 (recognizing individuals who have achieved a significant amount of success but have not yet reached the age of 40). In 2010, Marketing Magazine named Twist Image one of the Top 10 agencies in Canada (and the only digital marketing pure-play to make the list).
SOCIAL MEDIA IS A BIG WASTE OF TIME!
“Social media is no different. In fact, it’s not even social media as entirety. We’ve seen instances where Facebook has been accused of wasting millions of dollars on being a time suck. The same has happened with YouTube and Twitter (more on that here: Gigaom – News Flash: Your Employees are Wasting Time on the Internet). We’re always quick to blame the technology and not the people. I always argue that those who are not wasting their time on YouTube (because a company has blocked it) have probably figured out something else to do to waste their time (hint: they’re not happy and energized to be doing their jobs … it’s not YouTube).”
Social media is only a waste of time if you’re using it to waste your time.
“It’s not because it’s a slight against online social networks that I’m upset (or because I base part of my business livelihood on the success of social media as a marketing channel), but we have to meet the people who lump “reading” and their “jobs” as their “biggest waste of time.” Wasting your time should probably be defined as an activity that requires nothing proactive, while utilizing minimal effort and with even less of a valued outcome in terms of overall life benefit. But, if you look at social media like that, you’re missing the point entirely.”
“Social Media causing such a huge societal change that we can’t even begin to imagine the implications, so we have decide to ignore it or pass it off as a time waster, or is the reality something much bigger that we – as the business leaders of today – must begin to grasp and embrace?”
Jayz TV is launching!
30 Thursday Sep 2010
Posted in Jayz TV launches
A new online WEB Video Series called Jayz TV will be launched on Monday, 4 October 2010, and it will be a daily video show of about 10 minutes. The show will run Monday to Friday, where Jamaal Khan plans to focus on Web 2.0 as a concept, explaining it and unpacking it.
He will cover Social Media and Cloud Computing, starting with foundational concepts, then progressing into advanced topics. Jayz TV will go into discussing the psychology behind the success of Facebook, Twitter and other Social Online Tools.
As part of Jayz TV, Jamaal will read certain excerpts from the books he has, and then talk about those concepts. Viewers will be able to discuss them on the Jayz TV blog, or on Facebook and Twitter.
You might want to check out these lists that he compiled: Books Worth Reading, eBooks Worth Reading.
Jayz TV will most likely not be fixed to one location though, so you can look forward to seeing shows at various venues.
Spread the word South Africa, and be sure to check out tv.jayz.co.za on Monday, 4 October.
Why I like Facebook
20 Tuesday Jul 2010
Posted in Facebook
This morning I had to pay my fine like ASAP (Before they issue me the warrant) – Imagine standing in the traffic department queue for hours during my working hours 
So I decided to use the PayFine website. I wasn’t really convinced to pay via credit card. The website not professional looking at all, which is sad, however serves the purpose.
I needed the confidence and the confirmation, whether it was safe to use the portal payment option and whether people used it or not? Facebook, was the answer, and within 10 minutes I made the decision 
Here’s some stats on Facebook:
- If Facebook were a country, it would be the third most populated in the world, ahead of the United States.
- If Facebook were a country, it would be the third most populated in the world, ahead of the United States. Only China &India are more populated.
- 500 BILLION. The number of minutes spent on Facebook per month.
- 500 BILLION. The number of minutes spent on Facebook per month. LAST YEAR, THAT NUMBER WAS A MEASLY 150 BILLION.
- The amount of content 25 BILLION. (web links, news stories, blog posts, notes, photos, etc.) shared each month on Facebook. THAT’S MORE THAN 6X LAST YEAR’S VOLUME.
- 500 BILLION. The number of peer influence impressions Americans generate per year via social media.
- 500 BILLION. The number of peer influence impressions Americans generate per year via social media. 62% of those impressions come from Facebook.
- 24 HOURS. The amount of video uploaded to YouTube every minute.
- 24 HOURS. The amount of video uploaded to YouTube every minute. THAT’S MORE THAN DOUBLE LAST YEAR’S VOLUME.
- 2 BILLION. The number of YouTube videos viewed per day.
- 2 BILLION. The number of YouTube videos viewed per day. THAT’S TWICE AS MANY AS LAST YEAR. 11
- 4 BILLION. The number of images hosted on Flickr.
- 4 BILLION. The number of images hosted on Flickr. THAT’S 13X MORE THAN THE LIBRARY OF CONGRESS.
- ONE-THIRD. The proportion of women aged 18-34 who check Facebook when they first wake up—even before going to the bathroom.
- NINETY-FIVE. The percentage of companies using LinkedIn to find and attract employees. 14
- NINETY-FIVE. The percentage of companies using LinkedIn to find and attract employees. 59% use Facebook and 42% use Twitter.
- 1 in 6. The number of marriages last year between people who met through social media. 15
- 1 in 6. The number of marriages last year between people who met through social media. THAT’S MORE THAN TWICE THE NUMBER OF PEOPLE WHO MET AT BARS, CLUBS, AND OTHER SOCIAL EVENTS COMBINED.
- 27 MILLION. The average number of “tweets” per day on Twitter. 16
- 27 MILLION. The average number of “tweets” per day on Twitter. THAT’S 8X LAST YEAR’S VOLUME.
- 7 HOURS. The time it took for LeBron James to amass his first 150,000 Twitter followers.
- 7 HOURS. The time it took for LeBron James to amass his first 150,000 Twitter followers. It took Bill Gates 8 hours to reach 100,000
See full presentation here.
